Stuart Balcombe | The Customer-Designed Product

Stuart Balcombe is in startup mode. PaymentLink is a unique solution that offers freelancers and small business owners a hassle-free way to get paid. No invoices needed. But it hasn't been all smooth sailing. We talk about the struggles in the run up to the launch, including the research he did to ensure he had a ready market. He explains how he boosts retention by making PaymentLink more than just a product. We also talk about… How to speak your...

Lee Ullmann | Entrepreneurship With a Latin Flair

What's the difference between entrepreneurs in the U.S. and those in Latin America? Lee Ullmann sees more similarities than differences. But there are some key shifts in mindset that he always considers in his role as Director of the Latin America Office for the Sloan School of Management at MIT. Based in Santiago, Chile, Lee works with innovators in the private sector, governments, and NGOs to help the region build a more knowledge-based economy. He's found ready and qualified partners...

Cathie Briggette | Transitioning From Employee to Entrepreneur

Cathie Briggette knows that most media aimed at women doesn't really speak to that audience in an authentic way. And that's how Herself 360 was born. Co-founded by Lyvia Feraco, this online magazine is a community that engages, supports, and encourages with stories written for women by women. But anyone can learn from how Cathie and her colleagues were able to build this business from the ground up. We talk about the challenges of being a startup and the inspiration...

Dan Thibeault | Escaping Your Comfort Zone

Dan Thibeault has a tendency to “go for it” when given the chance, even when he’s not sure how it’ll turn out. That willingness to get out of his comfort zone served him well when he started Fast Twitch Media, which helps people produce and distribute podcasts. Way back when, he didn’t know much about podcasts at all. But he drew on past experience and a willingness to learn to make it happen. 
We talk about ways to get up...

Diana Bagas | The Generation Gap in Social Media

Diana Bagas, co-founder of web marketing agency, Launch, with Michaela Mendes, knows platforms like Facebook and Instagram can be an affordable and effective way for businesses to market. But, she says, too many owners have a mistaken impression about what social media is, how it works, and how valuable it can be, especially for small companies trying to reach a local audience. And those that do, often go about it all wrong, she says. Her mission: To educate folks and...

Jonas Cain | Bringing Real Magic to Your Life

Life is short. Too short to allow negativity to guide your life. That's why comedy magician and motivational speaker Jonas Cain is all about helping people stay inspired, motivated, and, of course, positive in their business and personal lives. That's what inspired him to start Positivity Magic and why he helps groups around the country manage change and overcome the things they struggle with most. We talk about what magic really is and how everybody can experience it in their...

Scott Layman | The Potential Clients You Must Say “No” To

 Technology may advance. Business needs may change. But telecom vet Scott Layman is always focused on one thing as the industry changes around him: constantly improving the customer experience. In the days where massive service providers for phone, Internet, and the like are known for less than stellar customer service (which helps them cut costs), Scott, COO of Pioneer Telephone, says you can wow your clients in every interaction – and still make a healthy profit. We discuss how...

Valerie McSorley | No More Awkward Networking Events

New clients, new strategic partners, new jobs – that’s what should happen when you go to a networking event. But too often, says Valerie McSorley, typical networking involves nothing more than time-wasting chit-chat and awkward conversations. Valerie, a veteran event producer (she founded Avant Garde Events, among several other companies) has a system to help attendees speak with only the right people – and watches fruitful relationships form as a result. Learn how to stop handing out business cards to...

Bobbie Carlton | The Introvert’s Guide to Public Speaking

In this age of digital marketing, you can’t forget the value of making a personal connection, says Bobbie Carlton, founder of a trifecta of important organizations in the Boston startup scene, including Carlton PR and Marketing, Mass Innovation Nights, and Innovation Women. Bobbie says social networks must go beyond the online world. And with Mass Innovation Nights, which has brought together startups and established tech companies for 10 years, she has helped foster a real community. One that’s resulted in...

Noelle Marcus | A Surprising Solution to the Housing Crisis

Nesterly co-founder and CEO Noelle Marcus looked to the past to find a novel solution for the affordable housing crisis facing Boston and cities around the world. The site connects people who need a place to live with those who have extra room in the house. With rents sky high – and going higher – in urban areas, it’s a service made for these times. But for this MIT alum, Nesterly isn’t just a company… it’s a social movement. Tune...